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The December 2025 Core Update: What’s Happening?

The December 2025 Core Update: What’s Happening?

by Daniel Kodam | Dec 18, 2025 | Blog, Artificial Intelligence, Content Marketing, Digital Marketing

On December 11, 2025, Google officially kicked off its third major core update of the year. Historically, Google likes to tidy up its ranking systems before the new year, and this update is no different. Why Core Updates Matter A “Core Update” isn’t...
10 Tips to Make Generative AI Sound Human + How to Write Effective Prompts

10 Tips to Make Generative AI Sound Human + How to Write Effective Prompts

by Developer D-Kode | Nov 3, 2025 | Blog, Artificial Intelligence, Content Marketing, Digital Marketing

Chat GPT can do a lot. It can comb through academic journals, generate lifelike images, help with complex coding problems, summarize vast amounts of information, and analyze data with impressive accuracy. Over 180 million people use it every day, and for good...
Writing CTAs: Turning Attention into Action

Writing CTAs: Turning Attention into Action

by Developer D-Kode | Oct 10, 2025 | Content Marketing

In today’s competitive marketing landscape, writing CTAs is the essential skill that turns curiosity into measurable results. While a compelling headline or offer can grab attention, it’s CTAs that truly drives your audience to act. Every successful campaign relies on...
Landing Page Optimization Tips That Actually Work in the Real World

Landing Page Optimization Tips That Actually Work in the Real World

by Developer D-Kode | Aug 26, 2025 | Branding, Content Marketing

Your landing page is your digital handshake. It’s where curiosity turns into clicks and interest becomes action. That makes it one of the most important pages on your site. These landing page optimization tips are designed to help small businesses, service providers,...
Why Evergreen Content Should Be Part of Your Content Marketing Strategy

Why Evergreen Content Should Be Part of Your Content Marketing Strategy

by Developer D-Kode | Jun 22, 2025 | Content Marketing

Creating content that works once is easy. A quick trend, a holiday post, a piece tailored to a fleeting promotion—they might get some clicks, maybe even a share or two. But when the trend fades, so does the value of your effort. Evergreen content, on the other hand,...
The Science Behind How Content Marketing Drives Sales Growth

The Science Behind How Content Marketing Drives Sales Growth

by Jackie Strack | Mar 12, 2025 | Content Marketing, Blog, Business, Digital Marketing, Online Marketing, Search Engines

Content is so much more than just words on a page—it’s a powerful tool that transforms prospects into loyal customers. At D-Kode, we understand both the art and the science behind content creation, and we’re here to show you exactly how content marketing drives sales....
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  • The December 2025 Core Update: What’s Happening?
  • 10 Tips to Make Generative AI Sound Human + How to Write Effective Prompts
  • Should You Let AI Create All of Your Content? Exploring AI Content in Modern Marketing
  • Writing CTAs: Turning Attention into Action
  • Local SEO: Your Gateway to Local Customers

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Leah

Content Lead

Leah is the Lead Content Writer at D-KODE. She is from Stockton, California and now resides in the South. She has been at D-KODE since 2021 and has been an English professor at San Joaquin Delta College since 2013. She holds a BA and MA in English. She has past experience in K-12 education, library science, and teaching technical writing to STEM professionals. She enjoys any writing project for clients that includes in-depth research. In her spare time, she likes to read, run, do yoga, watch movies, hike, cook, and bake.

Presenting Digital Marketing

Gel

SEO Lead
Experienced Vice President of Marketing with a demonstrated history of working in different Digital Marketing Channels. Skilled in Search Engine Optimization (SEO), Funnel Optimization, Content Marketing, Social Media Optimization (SMO), and Google Analytics.

Strong marketing professional with a Master of Business Administration – MBA focused in Digital Marketing & Entrepreneurship from University of Illinois at Urbana-Champaign.

Presenting Digital Marketing

Francesca

Content Lead

Francesca Tsakonas is the lead content writer at D-Kode tech. She is also a private tutor with her Bachelor’s degrees in English and Psychology from UC Santa Barbara. As a wordsmith at D-Kode, she enjoys composing blogs, web content, email campaigns, and more. Outside of work, she is an avid reader, an intermediate rock climber, and a self-proclaimed musical theatre aficionado.

Presenting Digital Marketing

Corinne

Director of Client Relations

Corinne, a native of upstate New York, brings over 15 years of customer service experience to her role as Director of Client Relations at D-Kode. She previously served as Executive Assistant and Website Coordinator Lead, where she developed a strong foundation in client support and project coordination. Outside of work, Corinne enjoys swimming, cooking, and spending time at camp with her husband and two children.

Presenting Digital Marketing

Gel

SEO Director and HR Manager
Presenting Digital Marketing

Nigel

Client Success Partner
Jackie Strack COO D-Kode Tech

Jackie

COO

Jackie, the Chief Operating Officer at D-Kode Tech, brings a wealth of experience and a dynamic skill set to the helm of the company. Since joining in 2020, she has charted a trajectory from content writer to Executive Assistant, Client Success Partner, and now COO. With a degree in language and literature from Bard College, Jackie combines her passion for communication with a keen business acumen.

A Certified Digital Marketing Professional via the AMA and the DMI, Jackie’s proficiency in fostering client relationships has been a driving force behind D-Kode Tech’s success. Beyond her strategic leadership, she remains dedicated to staying attuned to industry trends and forging meaningful connections within the tech and marketing landscape.

Presenting Digital Marketing

Piper

Social Media Lead

Piper has been with D-Kode since 2019. She lives in the hills of Vermont with her family, where she enjoys hiking, yoga, and feeding the squirrels.

Presenting Digital Marketing

Ravish

Lead Web Developer

With nearly 10 years of creative solutions designing knowledge, Ravish works in all phases of software development projects including planning, analysis, design, and implementation of web applications using CMS, Frameworks, Shopify, Zoho, Drupal and Magento.

He has a strong background and interest in IT-related server and client management. When he is not working, he loves playing cricket and taking long drives.

Presenting Digital Marketing

Jennifer

Creative Lead

Jennifer is a seasoned graphic and web designer with 16+ years of experience in the design and tech industry.

As Creative Director at D-Kode, she helps businesses develop and achieve a strategic brand marketing approach aligned with their goals. She is the lead designer on high-caliber company projects and presents marketing seminars and workshops locally.

Some of Jennifer’s achievements include keynote speaking for the Concord and Pleasanton Chamber of Commerces, developing the UX/UI design for a mobile app, and taking first place in UC Berkeley Extension’s 130th Anniversary logo contest. She ran a marketing company for 4 years before merging with D-Kode in the beginning of 2020.

Presenting Digital Marketing

Daniel

CEO

A Certified Digital Marketing Professional with 30+ years of IT experience guiding clients from micro-businesses to mega-corporations, Daniel partners with each client to drive customers and be your marketing department. He is able to expertly orchestrate small and complex projects while keeping the interactions simple enough for the most tech-averse client. Daniel uses several programming languages to complement his design and marketing expertise. He is a father of three, and a Rotarian at heart.