If you own a business, odds are you’re already busy working long hours. So why should you waste valuable time blogging? What can it do for your company? Keep scrolling to find out why you need a business blog page. Blogs Drive Traffic The more quality content you create, the more likely you are to […]
ADA Website Compliance
Lawsuits targeting ADA website compliance are on the rise. Is your business at risk? What is the ADA? The Americans with Disabilities Act is a civil rights law that protects disabled Americans. It bans discrimination against people with physical limitations. The third title of this law is where businesses run into trouble with ADA website […]
How to Opt-out of Data Sales in California
Under the California Consumer Privacy Act (CCPA) Californians can now opt-out of data sales. Your personal information is personal again. The law goes into effect January 1, 2020. These rights extend to residents sixteen years and older. The law has separate provisions for minors. Opt-out of Data Sales The law won’t effect all business. According […]
The New California Internet Law
What is the California Internet Law? There’s a new internet privacy law called the California Consumer Privacy Act, and you should know about it. California is not alone in questioning whether companies are capable of monitoring themselves. The new law was modeled after Europe’s General Data Protection Regulation, or GDPR, which was set in motion […]
Online Graphic Design Tools You Should Try
Today, a large part of our everyday lives is spent on the internet. And the role of a graphic designer is more relevant than ever. Visual messages and concepts influence us more than we may realize. So, if you haven’t started taking advantage of the power of graphic design, now might be a good time […]
Local Search Engine Optimization
Lосаl search engine optimization hаѕ bесоmе part of аnу gооd business mаrkеtіng ѕtrаtеgу. For years, search engine optimization (SEO) wаѕ fосuѕеd on a global scale. The only thing separating ѕеаrсh rеѕultѕ bеtwееn countries wаѕ the lаnguаgе ѕеаrсh tеrms were еntеrеd in. But now the connection between GPS mарѕ and buѕіnеѕѕ lіѕtіngѕ seem normal. Local SEO […]
Creating Your Instagram Business Account
An Instagram business account allows you to post images and stream videos in real time. It’s also useful for marketing your business in the digital world. Social media has become more than just entertainment, and Instagram is one of the top platforms, in terms of popularity. Most businesses have their own account. In this article, […]
What’s Your Company’s Story?
What’s your company’s story? Every company has one. Storytelling generates confidence in your brand, and determines how the public feels about your products or services. Sharing the narrative of your business is one of the most personable things you can do. Why Company Stories Matter The story of a business usually explains how it began, […]
Social Media Goals
Goal setting is important for any organization. You can’t know if you’re meeting goals, if you don’t know what they are! In 2019, there will be around 2.77 billion social media users in the world, and that number is only going up. Set large and small goals to keep you on track, and take advantage […]
How To Choose And Utilize Hashtags
As a small business owner, it’s important to represent your brand on social media channels, and to know how to utilize hashtags. Social media participation is key in reaching your target audience, and with the right strategies, can help you gain new followers. One approach is to use hashtags that relate to your business or […]