SERVICES

Our services are designed to help you and your team define and create the innovative products your market wants. Every client is different, but our process allows us to start wherever you are and help your organization make rapid progress.

Product Team Assessment

Your team has made improvements, however they need to clear the next level of performance. There are gaps and skill deficits that must be addressed. Our tailored product team assessment examines multiple factors that affect team and individual performance. Seeing the strengths and skills gaps in the product management lifecycle will help you adjust priorities, modify roles and become more effective.

Insight Analysis

Do you wish you could finally tap into what the market wants and incorporate those insights into your product plans? Our innovative Insight Analysis service combines qualitative and quantitative research approaches to produce actionable information that will improve your product roadmap, sales conversion rates, and nearly everything in between.

Implementation Services

Uncovering what products and enhancements clients want, then shepherding them to market before your competition, requires both art and science. Our product management consulting builds upon industry-leading systems like the Pragmatic Marketing Framework™, SAFe® and Jobs-To-Be-Done. Through custom workshops, coaching, and comprehensive implementation services, we help you align your team, tune into your customers, and capitalize on market opportunities faster.

Go-To-Market

Building a new product or an extension for an existing product is an amazing feat. However, it is only the midpoint to a successful product.  Product launch and go-to-market planning is an essential practice to achieve market success.

Knowing what your target buyers value, and how to message them translate into rapid adoption. Product market success hinges on clearly translating that insight into a value proposition that resonates. Our Go-to-Market consulting service is based upon product marketing best practices and proven product launch approaches   from the Pragmatic Marketing Framework™. Through workshops, consulting and coaching, we help your product marketing and product launch  teams differentiate your products and gain adoption and user acceptance fast.

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